A space where both pups and people love to visit and socialize, Wag & Brew is a boutique dog resort that also offers beer and coffee for customers to relax while their dogs are pampered. Surcreative revamped the logo and visual identity to invigorate and reenergize the brand when it needed a refresh. A carefully selected color palette of yellow, black and white, combined with modern fonts and a dog-centered design, breathed life into the brand and contributed to a playful, energetic visual identity.
Surcreative also developed and designed the website, which includes an up-close-and-personal style of photography that showcases dog faces, so customers know the company’s focus is on their fur babies.
Surcreative continues to enliven the brand with creative social media strategy and posts, website maintenance, engaging marketing collateral, and editorial designs. Now the “face” of the company truly speaks to the fun service offerings and dog-centered care, attracting customers to step inside for a unique and enjoyable experience for both them and their pups!